Add-On · Owned, earned and paid surfaces
An audit of every digital surface the brand occupies — website, app, social, search, email and paid channels — measuring whether the brand shows up consistently and converts.
EmoLogical Compass
Heart or head — how your category decides
Module 02Competitive Positioning
Where you stand, and what you can own
Module 03Gold Standard Evaluator
Famous and Unique, or nothing
Module 04Brand Asset Bank (BAM)
Govern and execute what the audit found
CoreBrand Audit
The strategic foundation
BHIBrand Health Audit (BHI)
Brand Health Index
Add-OnMDS Audit
Multi-sensory Design System
Add-OnCustomer Experience Audit
The journey, end to end